Selected case studies.
Careem Subscriptions +150%
Redesigned the subscription onboarding experience for a 50M+ user super app, driving 150% growth in Careem Plus adoption through personalised value communication and a simplified conversion flow.
3x Careem Service Discovery
Rebuilt the homepage discovery architecture to surface the right services to the right users, increasing CTR from 2.3% to 7.3% and adding 14K+ monthly active users through improved checkout activation.
Neobanking (Crypto)
Led design for a consumer neobank MVP from the ground up for one of the worlds largest crypto exchanges, onboarding, payments, and card experiences. Achieved $XM+ transaction volume and XXK+ debit cards ordered with strong retention.
Metro Bank AI Insights
Designed an AI-driven transaction insights experience for 2M+ customers, transforming raw financial data into human-readable, actionable nudges, contributing to a 300% increase in app retention.
Let's work together
Would you love to set up a time to chat? Let us know if you're interested.
Ready to bring your vision to life? Let's connect and explore the possibilities together. Reach out today!
Selected case studies.
Careem Subscriptions +150%
Redesigned the subscription onboarding experience for a 50M+ user super app, driving 150% growth in Careem Plus adoption through personalised value communication and a simplified conversion flow.
3x Careem Service Discovery
Rebuilt the homepage discovery architecture to surface the right services to the right users, increasing CTR from 2.3% to 7.3% and adding 14K+ monthly active users through improved checkout activation.
Neobanking (Crypto)
Led design for a consumer neobank MVP from the ground up for one of the worlds largest crypto exchanges, onboarding, payments, and card experiences. Achieved $XM+ transaction volume and XXK+ debit cards ordered with strong retention.
Metro Bank AI Insights
Designed an AI-driven transaction insights experience for 2M+ customers, transforming raw financial data into human-readable, actionable nudges, contributing to a 300% increase in app retention.
Let's work together
Would you love to set up a time to chat? Let us know if you're interested.
Ready to bring your vision to life? Let's connect and explore the possibilities together. Reach out today!
Selected case studies.
Careem Subscriptions +150%
Redesigned the subscription onboarding experience for a 50M+ user super app, driving 150% growth in Careem Plus adoption through personalised value communication and a simplified conversion flow.
3x Careem Service Discovery
Rebuilt the homepage discovery architecture to surface the right services to the right users, increasing CTR from 2.3% to 7.3% and adding 14K+ monthly active users through improved checkout activation.
Neobanking (Crypto)
Led design for a consumer neobank MVP from the ground up for one of the worlds largest crypto exchanges, onboarding, payments, and card experiences. Achieved $XM+ transaction volume and XXK+ debit cards ordered with strong retention.
Metro Bank AI Insights
Designed an AI-driven transaction insights experience for 2M+ customers, transforming raw financial data into human-readable, actionable nudges, contributing to a 300% increase in app retention.
Let's work together
Would you love to set up a time to chat? Let us know if you're interested.
Ready to bring your vision to life? Let's connect and explore the possibilities together. Reach out today!